Schirmer/Mosel, 2011

Joachim Brohm, born in 1955, created the right photographic images at the right time – images that would prove to be a pioneering achievement in the context of a fierce debate over the status of photography in art. His work became a vehicle for an understanding of art since the 1970s that made a young generation of artists connect the visual possibilities of color photography with a newly defined ‘everyday cultural landscape.’ At the same time, Brohm s constantly elaborated sequences of photographs also show how important the medium and the artist s archive have become as reflectors of day-to-day existence, challenging him to keep developing and reviewing them in the light of changes in the reality of our lives.